Keeping Up With Social Media in Canada

Here’s how social media brands rank for weekly usage and popularity among Canadians from 2017 to 2019.

What is Growing…

Facebook
72% to 82%

Instagram
29% to 39%

Reddit
9% to 18%

What is Slowing…

YouTube
60% to 63%

Twitter
27% to 29%

LinkedIn
12% to 16%

What is Declining…

Snapchat
17% to 14%

Tumblr
5% to 3%

SOURCE: INSIGHTS WEST, 2019

This article is from the August/September 2019 issue of Douglas.