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SendtoNews to Distribute MLS Content

Mar 09, 2012

(News Release) VICTORIA — Cloud-based news platform SendtoNews.com is pleased to announce that it will be distributing video content for Major League Soccer’s (MLS) 2012 season.

“We welcome MLS to the fast-growing roster of sports teams and leagues relying on SendtoNews.com to boost their news profile,” says SendtoNews.com CEO Greg Bobolo.

“Newsrooms now accustomed to accessing AHL, WHL, and other sports content on SendtoNews.com can now find MLS footage in the same place. With the MLS pre-season kicking off just last weekend we’ve already seen downloads by national media organizations in Canada like Sportsnet and the Globe and Mail — and multiple major market downloads in U.S. cities, such as Boston. We have delivered hundreds of thousands of media impressions so far, and the season hasn’t even started.”
SendtoNews.com — one of Douglas magazine's 10 to Watch winners for 2012 — will use its cloud-based news distribution service to raise visibility for the MLS Head Office and for all 19 MLS teams. Once it is uploaded to the SendtoNews.com platform, the video can be previewed and downloaded by news media for web and broadcast platforms. Online media can easily embed content. SendtoNews.com can fully monitor and report which clips are being previewed, downloaded, and broadcast or posted online.
SendtoNews debuted at the Vancouver 2010 Winter Olympics, where more than 1,450 reporters used it to send stories to home networks in 200 countries.

Today, popularity among amateur sporting organizations, minor sports leagues and international sporting events is quickly turning SendtoNews into a leading digital sports video news agency. Clients include the AHL, ECHL and WHL hockey leagues, the Canadian Professional Golf Tour, Rugby Canada, Swimming Canada, 2013 America’s Cup, International Triathlon Union, and many others.

Headquartered in Victoria with affiliate offices in New York and San Francisco, SendtoNews is a go-to for broadcast-quality sports footage for some of the largest networks including ESPN, FOX Sports, ABC, NBC, CBS, Global TV, CTV, CBC, TSN, Sportsnet, IMG Media, and over 900 hundred news desks nationally and internationally.

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